Sony Honda Mobility has canceled development of its planned Afeela electric vehicles, including the previously announced Afeela 1 sedan and a second unnamed model. The decision follows internal discussions between its parent companies, Sony Group Corporation and Honda Motor Co., Ltd., and reflects broader changes in Honda’s electrification strategy. The company confirmed that both vehicles, … Read more
Afeela’s next chapter takes shape in prototype form The Afeela Prototype 2026 represents the next step in Sony Honda Mobility’s plan to develop a lineup beyond its first production vehicle. While the Afeela 1 is moving toward launch, this prototype previews how the company intends to broaden the brand’s reach with a model that emphasizes … Read more
Sony Honda Mobility used CES 2026 to outline its near-term product plans, highlight technology partnerships, and introduce a new vehicle concept under its Afeela brand. The company presented a pre-production version of the Afeela 1, its first scheduled production vehicle, alongside a new concept called the Afeela Prototype 2026. Executives described both models as part … Read more
Sony Honda Mobility Inc. (SHM) unveiled the Afeela 1 at CES 2025, marking the first model under the Afeela brand. Production will occur at an advanced facility in Ohio, with California sales expected in 2025 and initial deliveries projected for mid-2026. The vehicle is available for reservation on the Afeela website for a refundable fee … Read more
As vehicles become increasingly connected and autonomous, automakers are gearing up for a new kind of competition—one that pits their in-car infotainment systems against the ever-present smartphone. With screens becoming the central interface for driving, navigation, and entertainment, automakers face the challenge of keeping drivers engaged with their vehicle’s systems instead of defaulting to their … Read more
