Honda outlined a sweeping rebuild of its automobile business on Wednesday, with President and Global CEO Toshihiro Mibe confirming that the company will redirect resources from electric vehicles into hybrids over the next three years, indefinitely suspend its planned electric vehicle supply chain in Canada, and target an all-time-high operating profit of more than 1.4 … Read more
Honda’s urban mobility subsidiary Fastport has announced a new customer relationship with Third Lane Mobility, the parent company of shared micromobility brands Bird and Spin. The partnership marks one of the first commercial deployments of Fastport’s all-electric eQuad vehicle and Fleet-as-a-Service (FaaS) platform, with initial rollouts planned at select university campuses and major metropolitan markets … Read more
Honda is using this week’s New York International Auto Show to present the Fastport eQuad, an all-electric cargo quadricycle designed for last-mile urban delivery, as the company prepares to begin mass production of the vehicle at an Ohio facility this summer. What is Fastport Fastport is a B2B subsidiary that Honda established in 2023 with … Read more
Sony Honda Mobility has canceled development of its planned Afeela electric vehicles, including the previously announced Afeela 1 sedan and a second unnamed model. The decision follows internal discussions between its parent companies, Sony Group Corporation and Honda Motor Co., Ltd., and reflects broader changes in Honda’s electrification strategy. The company confirmed that both vehicles, … Read more
Honda Motor Co. says it will cancel the development and planned North American launch of three electric vehicles as part of a broader reassessment of its electrification strategy. The decision is expected to result in significant financial losses for the fiscal year ending March 31, 2026, and has prompted the company to revise its consolidated … Read more
Honda and the Ohio Department of Transportation have completed a two-year pilot program testing an automated roadway inspection system that uses vehicle-based sensors to identify road and infrastructure deficiencies. The project, led by Honda and funded by ODOT through its DriveOhio smart mobility initiative, evaluated whether data collected from production-style vehicles could supplement or partially … Read more
Honda has revealed a prototype travel trailer called the Base Station, marking the company’s first known exploration into towable recreational camping equipment designed for consumer use. The concept was developed by Honda’s U.S.-based research and development teams in California and Ohio and is intended to demonstrate how the automaker’s longstanding design and packaging philosophies could … Read more
American Honda Motor Co. has achieved CarbonNeutral building certification for its U.S. sales headquarters in Torrance, California, according to an announcement issued by the company in mid-January. The designation makes the Torrance campus the first Honda facility in North America to receive the certification and positions the site as a pilot location for broader emissions-reduction … Read more
Afeela’s next chapter takes shape in prototype form The Afeela Prototype 2026 represents the next step in Sony Honda Mobility’s plan to develop a lineup beyond its first production vehicle. While the Afeela 1 is moving toward launch, this prototype previews how the company intends to broaden the brand’s reach with a model that emphasizes … Read more
Sony Honda Mobility used CES 2026 to outline its near-term product plans, highlight technology partnerships, and introduce a new vehicle concept under its Afeela brand. The company presented a pre-production version of the Afeela 1, its first scheduled production vehicle, alongside a new concept called the Afeela Prototype 2026. Executives described both models as part … Read more
