Where does Ford sell EVs, and what do they sell?

Ford Motor Company is navigating a transformative era, committing to electrification across its global markets. As one of the world’s largest automakers, Ford is pivoting toward an electric future with purpose-built models, regional production hubs, and localized strategies. This comprehensive blog post explores Ford’s electric vehicle (EV) initiatives around the world, organized by geographic region and country.

North America

United States

The United States is Ford’s largest EV market and a key development hub. Three electric models dominate the American lineup:

• Mustang Mach-E: Ford’s all-electric SUV combines performance with a recognizable nameplate. In 2024, U.S. sales rose to 51,700 units, a 27% increase over 2023.
• F-150 Lightning: This electric pickup is a groundbreaking entry in a traditionally gasoline-dominated segment. It sold 33,500 units in 2024, a 38% increase year-over-year.
• E-Transit: Ford’s commercial electric van meets the needs of delivery fleets and urban logistics.

Production is spread across key facilities:

• The Mach-E is assembled in Cuautitlán, Mexico.
• The F-150 Lightning is produced in Dearborn, Michigan.
• The E-Transit rolls off the line in Kansas City, Missouri.

Ford is also planning to hybridize all gasoline-powered passenger vehicles in North America by the end of the decade.

Canada

Ford plans to produce a three-row electric SUV in Oakville, Ontario, though this project has been delayed until 2027. The postponement reflects strategic adjustments based on evolving demand and economic factors.

Europe

Europe is a critical market for Ford’s electric transition. Regulatory frameworks and consumer demand for EVs make the region highly competitive.

United Kingdom

The UK lineup includes:

• Puma Gen-E: An electric version of the UK’s best-selling car.
• Mustang Mach-E: Available in multiple trims for UK customers.

Ford’s Halewood plant produces electric drive units that power various EV models, while the company has committed to selling only all-electric passenger vehicles in Europe by 2030.

Germany

Germany serves as both a production hub and a test market for Ford’s compact EVs:

• Explorer EV: A small electric SUV based on Volkswagen’s MEB platform.
• Capri EV: An upcoming electric crossover.

Ford is investing €4.4 billion to restructure its German operations, aiming to improve profitability and production efficiency in the EV space.

Romania

Ford’s Craiova plant plays a pivotal role in Europe:

• Puma Gen-E
• E-Tourneo Courier: A lifestyle-focused EV.
• E-Transit Courier: A small electric van with up to 300 km of range.

These models integrate components from the UK and Germany, reflecting Ford’s pan-European manufacturing strategy.

Asia

China

Ford’s EV presence in China is anchored by the Mustang Mach-E. The company leverages joint ventures such as Changan Ford and JMC-Ford to navigate China’s unique regulatory and consumer landscape. Localized production ensures cost-competitiveness and faster delivery.

South America

Brazil and Argentina

The Mustang Mach-E has recently been introduced to South American markets, representing a significant expansion for Ford in this region. Production is not localized, and vehicles are imported from other facilities.

Oceania

Australia

In Australia, Ford is addressing the growing demand for electric utility vehicles:

• F-150 Lightning: This was converted to right-hand drive in Brisbane by BossCap for fleet and industrial use.
• Mustang Mach-E: Available for general consumers.

These models are imported and customized to suit local preferences and infrastructure.

Conclusion

Ford Motor Company is executing a multi-regional electrification strategy, balancing innovation with practical rollouts. While the Mustang Mach-E serves as a global halo product, region-specific models like the Puma Gen-E and E-Tourneo Courier demonstrate Ford’s responsiveness to local markets. With production centers across North America, Europe, and Asia, Ford is well-positioned to scale its EV ambitions globally, even as timelines shift and consumer adoption varies.

As governments push toward lower emissions and electric infrastructure matures, Ford’s diversified EV portfolio may offer the flexibility and reach necessary to compete in a rapidly changing industry.