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Genesis previews future luxury with Gran concept pair

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Genesis debuts two new concept vehicles in Seoul

Photo credit: Genesis

Genesis revealed the X Gran Coupe Concept and X Gran Convertible Concept at the 2025 Seoul Mobility Show, offering a preview of potential future design directions for the brand.

X Gran Coupe Concept takes the stage

Photo credit: Genesis

The X Gran Coupe Concept, based on the G90 sedan, features a coupe architecture with a streamlined roofline and dynamic proportions.

X Gran Convertible Concept revealed alongside coupe

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The convertible version offers a soft-top roof and an open-air driving experience, with styling inspired by southern European wine regions.

Signature Genesis lighting design on display

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Both concepts incorporate Two-Line headlamps and taillights, along with a Crest Grille and sculpted lower air intakes.

Widened stance and bold silhouettes define the profile

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Steeply raked windscreens, frameless windows, and extended fenders contribute to a dramatic side profile on both models.

Coupe roofline evokes sportscar canopy

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On the X Gran Coupe Concept, the roof and cant rail merge seamlessly to form a sleek, enclosed shape reminiscent of high-performance vehicles.

Convertible styling incorporates soft-top and long beltline

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The X Gran Convertible Concept separates the body from its fabric roof with a beltline that stretches further to the rear.

Detailed wheel designs enhance the stance

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The Coupe features a layered double-spoke wheel design, while the Convertible shows off sculptural five-star wheels with deep sections.

Rear details emphasize horizontal flow

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Flush surfaces, Two-Line taillights, slim tailpipes, and integrated ducktail spoilers define the rear design of both vehicles.

Interiors inspired by olives and wine grapes

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The Coupe interior draws from Mediterranean olive trees with olive wood veneers and leather, while the Convertible reflects the deep tones of Cabernet grapes.

Crystal accents and tactile details throughout cabin

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Crystal materials on the steering wheel and console surfaces reflect light and add visual warmth, emphasizing luxury craftsmanship.

Concepts on display at Seoul Mobility Show through April 13

Photo credit: Genesis

The X Gran Coupe and Convertible Concepts are being shown at KINTEX as part of Genesis’ exhibit at the 2025 Seoul Mobility Show.