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Puma Gen-E debuts as Ford’s first electric compact crossover

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Ford has unveiled the all-electric Puma Gen-E, introducing zero-emission driving to its popular compact crossover for the first time. The Puma Gen-E retains the design and driving characteristics that have contributed to its popularity across Europe, while incorporating a new electric powertrain for increased efficiency and range.

The Puma Gen-E offers a range of up to 233 miles on a full charge, with an extended city range of up to 325 miles. The vehicle achieves an efficiency of 13.1 kWh per 100 kilometers. Fast-charging capability allows the battery to charge from 10% to 80% in approximately 23 minutes. Acceleration from 0 to 62 mph takes 8 seconds, with a focus on delivering a responsive driving experience similar to the Puma ST.

In addition to performance, the Puma Gen-E emphasizes practicality with enhanced storage capacity. The redesigned “GigaBox” boot offers up to 574 liters of storage, surpassing some larger SUVs. A 43-liter front storage compartment (frunk) provides additional utility. These features are tailored for urban users and families seeking more space.

The interior includes two high-definition displays and the latest Ford SYNC 4 infotainment system, which offers cloud-based navigation, wireless smartphone connectivity, and Amazon Alexa integration. Additional features include a sliding armrest, wireless phone charging, and a simplified electronic shifter.

Safety and convenience features include Intelligent Adaptive Cruise Control with Stop & Go, Lane Centering, and a 360-degree camera system. Optional Dynamic Matrix LED headlights adjust beam patterns for varying driving conditions.

The exterior design updates include a new “shield” grille inspired by the Mustang Mach-E, a rear spoiler, and unique alloy wheels. These elements enhance aerodynamics and contribute to the vehicle’s distinctive appearance.

Built at Ford’s assembly plant in Craiova, Romania, with electric drive units produced in Halewood, UK, the Puma Gen-E continues Ford’s transition to electrification. The vehicle is available to order now, with deliveries expected in spring 2025. The starting price is set at £29,995.

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